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Top Articles Steps To A Successful Social Media Marketing Campaign [2008-11-14] Coming up with a successful social media marketing campaign isn't much different from constructing a skyscraper. The steps involved aren't much different either: Think Greener When Building Links [2008-10-21] This is the first post about thinking greener when building links. This post is about understanding different types of links plus when and why the different types of links will be important depending on what type of site you are building links for. The second post, to follow, will be about the three "R's" of link building: Reduce, Reuse and Recycle links. Optimize Your Images For Search [2008-09-26] Last week I covered some unique strategies for optimizing your Video content, so this week I decided to follow up with techniques to optimize your images for search engines. Get Early Access to Windows Live Video Messages [2008-09-05] EARLY ACCESS TIP: On September 9th, 2008 Microsoft will be officially launching its free video email solution called "Windows Live Video Messages" which is supposed to allow users to freely send secure video messages to friends simply and easily using a web cam. Using Text Surrounding Links for SEO [2008-08-14] This is search engine optimization tip number twelve in our continuing series of tips from search engine optimization company Vizion Interactive. All of our search engine optimization tips are very specific, should not take a long time to fix (or to check to see if you are following the search engine optimization best practices), and will be rather "short and sweet" and directly to the point. Make Sure You Are Converting Users [2008-07-25] Whether you're redesigning your website or starting from scratch, you need to make sure that whatever you have online is converting users. The Future of Internet Domain Names [2008-06-27] Just when you thought Internet domains reached the end of their real estate, the ruling body over Internet domains decided to relax rules on major domain names like .com, .net, org, .uk and others. PageRank Sculpting Is Not For Everyone [2008-06-06] PageRank (PR) sculpting has popped onto the radar of most online marketers over the last few months and it has become a controversial topic. Using Content as a Link Building Strategy [2008-05-09] HP can spam the hell out of Google and Google engineers are afraid to do anything about it because they do not want to lose the associated AdWords ad budget. But if you follow HP's strategy it is called spam - and a Google engineer will smile while killing your site. It's just business. Using Links Can Help Your Search Engine Visibility [2008-04-11] Rich, I read somewhere that links help your search engine visibility. I've created plenty of links from my site, but I'm not noticing any better search engine results or increased traffic. What gives? --Linking in Lisbon Think Like A Savvy Investor [2008-03-14] I was talking to a marketing leader about his 2008 strategy and he brought up some concerns he had about the economy and its potential impact on him and others. Can you blame him? Making Internet Marketing Vital [2008-02-08] I often write about what to do in the face of management who just don't "get" Internet marketing-a whole chapter in Do It Wrong Quickly is devoted to helping your organization adapt-but I am noticing a more subtle problem emerging. Site Redesigns - Search Engine Pitfalls & Remedies [2008-01-11] After a couple of beers and a bit of soul searching on the web planning front my SEO specialist friend and I noticed that many businesses that have new websites aren't aware of the effects changing of host servers and web page names can have on their search engine ranking. Google: Keyword Density Shouldn't be This Important [2007-10-09] I'm talking about the Dutch SERPs at the moment. Google has been getting better and better at recognizing synonyms, plurals and singles etc in Dutch, and a few other European languages too. Brands - Packing Up The Big Top [2007-09-21] These days brands are much better viewed as instruments of intelligence to draw information into a company, not as Big Tops to promote the business' latest acts and curiosities. The ROI of Improved Organization, Communication and Usability [2007-08-31] When you have scarcity you have price control. But the web makes most forms of scarcity a farce. Perfectly Coded AJAX with Fallbacks & Still no Google Love? [2007-08-03] You've probably seen it too… Great looking websites coded with all sorts of fancy AJAX functions, and it's done absolutely right. Dutch Adobe Usergroup Alive [2007-07-13] Last week, the first meeting of the revamped Dutch Macromedia Usergroup, to be called Adobe Usergroup from now on, was held in Amsterdam. Search Engine Friendly vs Search Engine Optimized [2007-06-15] This discussion has been around for ages, but here in the Netherlands, more and more webdesign companies are claiming they can do proper SEO. The Skill All Internet Marketers Must Possess [2007-04-20] I was thinking about SleepyBlogger Robyn Tippins‘ reply to our discussion whether onsite blogging provides value: "I find it so difficult to live-blog a session and actually pay attention to the speaker. Some are better at this I think." Another Reason Search Reputation Management is Important [2007-03-02] Over the past two days, I've been working with a very sharp gent by the name of Andres Galdames towards earning a certification from Clicktracks analytics. Norway and Netherlands Threaten Fines for iTunes [2007-01-26] Consumer protection agencies from Norway and the Netherlands have threatened to take legal action against Apple unless iTunes file-sharing limitations are lifted by later this year. Taking Advantage Of Web 2.0 Marketing [2007-01-12] This is such an exciting time on the web for people creating magnetic sites filled with content their niche is after. Death of the Page View? [2006-12-28] Fred Wilson predicts the death of the page view in 2007 as a key metric for web businesses. The Sound Of Your Blogging Voice [2006-11-03] "To gain your own voice, forget about having it heard. Become a saint of your own province and your own consciousness." |
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